I am Àlex, CMO & Co-founder at MarsBased Regional Director at Startup Grind

I am an obstinate and results-oriented entrepreneur that likes to challenge the status quo.

In 2014, my two best friends and I founded MarsBased, a high-end development consultancy to make things differently.

We also chose to specialise in Ruby on Rails and Angular development, doing web-only projects while the vast majority of the companies in Spain offered all sorts of services (web, mobile, blogs, marketing campaigns, SEO, Java, Wordpress, etc.)

We faced two fundamental problems: Firstly, Spain is a country whose people opt, in most cases, for the cheapest option. Secondly, we had to compete against jack-of-all-trades companies selling one-size-fits-all solutions based mostly on Wordpress, Drupal and pre-packaged CMS solutions that never adapt 100% to what the client requires.

Nowadays, we are 11 people strong, plus four contractors, with clients in three different continents. Alive and kicking.

Similarly, also in 2014 ago I brought Startup Grind to Barcelona, a global community of entrepreneurs hosting monthly events in a lot of cities around the world. "No one has time for more events", "no one will pay for an event about startups", "monthly events do not work", "Catalans are cheap people" and similar sentences I had to confront daily.

So far, we have hosted at least one paid event every month since April 2014 with an average attendance of circa 130 people. We have also organised a 800-people conference back in October 10th, 2017, and we're doing it again in 2018. Check the website of the Startup Grind Barcelona Conference.

To see what I'm up to nowadays, check the Now page.